TV ratings are calculated a number of different ways by different sources.
Xfinity and DirecTV have the cleanest way of saying who watched what and for how long (can you believe I worked on a campaign like that as well??? Predicting which of these dead beat soccer fans would cancel their subscription after the season was over so we would send them discounts and goodies to entice them to stay)
Anyhow,
Ratings as they are reported really only matter to ESPN and the networks. Because they set the rate of each tv ad.
The NFL could say "ratings have gone down because of cable cutters but these folks are STILL watching our games on pirated streams so your product will STILL get visibility.
Goddell will say something like "you think a dyed in the wool Cowboys or Titans fan will let them stay away from their team for longer than two weeks? That's merely a bye week. They will find a stream online on their firestick and watch that way.
So, your product will STILL get seen.
Now cut the check!
The veterans day games will be some type of magnificence this year.
Yeah, you guys forgot that the NFL does those camo jerseys for veterans day.
Xfinity and DirecTV have the cleanest way of saying who watched what and for how long (can you believe I worked on a campaign like that as well??? Predicting which of these dead beat soccer fans would cancel their subscription after the season was over so we would send them discounts and goodies to entice them to stay)
Anyhow,
Ratings as they are reported really only matter to ESPN and the networks. Because they set the rate of each tv ad.
The NFL could say "ratings have gone down because of cable cutters but these folks are STILL watching our games on pirated streams so your product will STILL get visibility.
Goddell will say something like "you think a dyed in the wool Cowboys or Titans fan will let them stay away from their team for longer than two weeks? That's merely a bye week. They will find a stream online on their firestick and watch that way.
So, your product will STILL get seen.
Now cut the check!
The veterans day games will be some type of magnificence this year.
Yeah, you guys forgot that the NFL does those camo jerseys for veterans day.
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