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Bison Coolers by Brute Outdoors

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    #46
    The Brute Softpak in tan was on backorder from Brute a couple of weeks ago, so I ordered one from a company who told me on the phone that they had a tan one in stock. The next day I received an email informing me that they were on backorder. I was bummed, but decided to wait rather than order it in black. It arrived this evening and I was totally surprised when I opened it and it had a big Bison Coolers emblem on the side of it. I thought I had been scammed until I found out about the change. Awesome looking soft cooler and can't wait to try it out.

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      #47
      Brute trashcans suck!!! Just saying! Gonna have to burn mine now and go Rubbermaid!

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        #48
        FS: Brute 75 with 4 Brute Ice packs...$1000...it's a collectors item!

        I kid, I'd never sell my brute.

        Stinks yall had to change the name, but I'm sure it won't affect your reputation. Keep up the great work!

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          #49
          Pm sent Bison

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            #50
            Love my Brute Soft Cooler, used it this weekend! Left my house at 4:00 a.m. Saturday morning and returned home at 9:00 p.m. on Saturday night and still had frozen ice packs in it!

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              #51
              Wow i thought Brute trash cans had an outdoor sector that made these coolers.. Figured it was them since they already make plastic stuff.

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                #52
                My "company" took delivery of our order last week and they are AWESOME! ......thanks Tyler and Jeremy

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                  #53
                  Rubbermaid is brute. Same company.

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                    #54
                    Originally posted by sideways View Post
                    Rubbermaid is brute. Same company.
                    Well they can go to hell in a hand-basket....a plastic molded hand-basket.

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                      #55
                      Rubbermaid has been using the Brute name for several decades now. I have bought them by the truckload over the years. Great product actually. I am surprised that any company would produce a new plastic product and think that they could use the name Brute. Definately a costly mistake on the part of the cooler manufacturer but they make a good product and there seems to be an endless supply of people willing to spend big bucks for this type of cooler. Best of luck on the rebranding.

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                        #56
                        Good luck

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                          #57
                          It's going well so far guys! Appreciate the support!

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                            #58
                            Just wanted to say, I finally got a Brute/Bison cooler and it is as good as every one on here has said! Great product in my book. I really look forward to working it hard this October.

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                              #59
                              The honkey tonk kid was supporting the new Bison hat yesterday in a FB photo. Got to love that type of advertisement!

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